So you’ve decided on the style of hat or cap but how can you incorporate the branding to fully convey what your business represents? Brand merchandising is an integral part of the marketing process, as it not only strengthens brand awareness, it also generates word-of-mouth promotion. Ordering wholesale hats doesn’t have to be another routine task on your Monday morning. You can truly get creative with how you wish to display the brand depending on what you wish to convey to your target market. A wide array of materials and manufacturing techniques means that we can help you create your vision from the design stage through to print.
Depending on the level of exposure you’re after you can keep it super simple, or opt to leave a big lasting impression. Metal badges or even a subtle debossed buckle on the back of a cap are the popular choice for higher end, sophisticated brands. If your logo is highly detailed, the marrow patch features a woven detailing with guaranteed approval of artistic types.
Don’t feel limited to only one feature on your hat or cap. There are heaps of options to get maximum branding exposure from the one product when buying wholesale – this can be particularly desirable in corporate promotions. Woven piping across the peak of a hat looks great when combined with interior printed binding – add a woven flag to seal the deal and you’ll have things covered!
The Sport Luxe trend has been making headlines this year, with fashionistas frequenting sports caps, hats and visors. This trend allows for reflective logos, foil prints and heat pressed rubber in matte or shine. Frequently used on snapbacks is the 3D embroidered logo, perfect to complete the sporty look.
Whether going extravagant with branding or keeping it clean – one thing to remember though is to stay true to the vision and your brand will be sure to be remembered. There really are endless branding options to leave a great impression on your customers.